General Specs

AVEO Aerospace was a branding concept pitched by Aveo Engineering to ASU’s senior VCD students.

I was given a creative brief that outlined the concept of how they wanted to be seen as a company, and what they wanted to avoid when coming up with a visual interpretation of themselves.

“Aveo Engineering is a world-leading producer of high-technology electronics solutions and innovative LED lighting products for the aviation, marine, vehicle, mining, industrial, and obstruction warning/safety markets worldwide. With extensive facilities in the USA, Czech Republic, Slovakia, United Kingdom and India and nonpareil internal engineering skills and experience, AveoEngineering has also been tapped by numerous leading companies worldwide to provide custom-engineered solutions and forward-looking innovations.”

Branding guidelines book